Branding & Content That Moves With Intention

Core Collective Studio offers more than fitness, it’s a sanctuary for movement, strength, and inner alignment. Located in the heart of Millbrook, NY, the studio blends thoughtful programming with a design-forward space, bringing intention to every class and interaction.

GROWTH

3x increase in newsletter signups in the first 60 days

Email open rates consistently 45–55%

High engagement on visual content across Instagram and newsletters

Clear brand cohesion across all touch points

A collage of various interior and outdoor scenes, including a lemon plate, woman meditating, cozy living room, woman lying on archway, woman with glasses and book, woman on beach, woman with face profile, and other lifestyle and home decor images.

THE OPPORTUNITY

Growth Strategy Design + Build

Core Collective came to Bampt at the beginning of their journey, without a brand identity or digital presence. The goal: craft a cohesive visual and verbal identity that reflects the studio’s spirit and positions it as a destination for elevated wellness in studio and beyond.

We started with inspiration . . .

Chantal & Ashley helped us create a true extension of the digital space we’ve dreamed of. It feels grounded, elevated, and clear, exactly what we wanted our members to experience from day one.

— Founder

WHAT WE DID

Brand Identity: Developed a refined brand rooted in elegance, strength, and calm. From typography to color palette, every element evokes balance and intention.

Web Design + Development: Designed and built a custom site that highlights class offerings, community events, and founder philosophy.

Content Creation: Produced editorial-style visuals and copy that resonate with wellness-minded clientele.

Email Marketing: Created a modular newsletter design and launch sequence for consistent, on-brand communication.

Ongoing Assets: Delivered brand-consistent graphics and templates for announcements, seasonal promotions, and community-building.

A Digital Experience Rooted in Movement and Mindfulness

At Bampt, we set out to create a digital experience for Core Collective Studio that mirrors the intentionality and balance at the heart of their in-person practice. By weaving together thoughtful branding, refined web assets, and intuitive content, we built a platform that feels calm, connected, and distinctly Core. From seamless email campaigns to a content-rich site that moves with the user, every touchpoint was designed to welcome, inform, and inspire. The result? A digital extension of the studio that supports its community beyond the mat—and invites new members to find their own rhythm.

Contact Us
Person in white clothing performing yoga with a large purple cabbage on lap, sitting cross-legged.
A person sitting cross-legged on the floor holding a large, purple cabbage with hands on top. The person is wearing white leggings. The top of the image has the text "Your Weekly Schedule + Memberships". The bottom portion features the text "Elevate Your Practice with Core Collective Memberships" and additional information about membership packages, with a yellow button labeled "Explore Membership Packages".

WEEKLY EMAIL MARKETING

Screenshots of email campaigns showing promotional content for Core Collective, including yoga classes, massage retreats, weekly schedules, and memberships, with dates and times listed.
Schedule of weekly fitness classes for the week of March 3, 2025, including Pilates, butt class, HIIT, and yoga, with a prominent yellow "Book Your Spot" button.

WEEKLY EMAIL MARKETING

Poster advertising massages at Core Collective with an image of a woman sitting next to a white curtain, and a yellow button saying "Book Your Massage."